While the media have focused on housing, TARP and other things, the NASDAQ has gained more than 30 percent in the past six months. Technology has been growing rapidly, with companies like Baidu (largest search engine in China) up more than 86% since May. Apple shares have rocketed up 72%.

I wanted to share with you what to look at in a business and investment opportunity.
I have measured many investment opportunities since my career began in 1994 and all of the winners in my historic portfolio have a commonality…they hold up well to the questions I ask about the company and its concepts. I consider key criteria before making an investment decision that I wanted to share with you…it may help you when making investment decisions. Answer the questions below for your company or investment consideration.

Who are the key people behind the company?
Is the company focused on its core strength?
Is anyone using the technology and is their customer base growing?
Are there any competitors in the arena?
Does the company provide “real” value?
Does the company have a competitive advantage?
I put my new venture Taleee to the scrutiny of the questions and I am very happy to say the Taleee meets all of the criteria of a
successful company. Try doing this with your company and companies you are considering investing in.
Taleee answers:
Who are the key people behind the company?
Taleee’s team includes top veterans of the web with proven track records in their fields. Our team and angel investors include executives from EBay and Reuters and technology team members that have built web services for millions of users worldwide.
Is the company focused on its core strength?
Taleee does one thing really well – we sum up consumer opinion from across the web and syndicate that information to consumers through retailers and manufacturers.
Is anyone using the technology and is their customer base growing?
Taleee has syndicated its web-wide ratings to more than 3 dozen major ecommerce sites, including Amazon, Walmart, DELL, Staples and Costco and continues to sign
clients on our way to becoming the defacto for product and services ratings.
Are there any competitors in the arena?
There are several companies aggregating ratings/reviews but none that offer a “Web-Wide” final score as Taleee does.
Does the company provide “real” value?
Consumer recommendations are the most credible form of advertising (Nielsen). Taleee brings the sum of the consumer voice to the point of sale on the web and in store.
Does the company have a competitive advantage?
Taleee is the first and the largest provider of web-wide consumer opinion with more than 500 million ratings/reviews indexed. Our Taleee algorithms employ proprietary advanced intelligence programming. Taleee’s customer base includes many of the world’s leading technology and electronics manufacturers such as Microsoft and Cisco.
Keeping these questions in mind when considering an investment opportunity can help you make a better decision. If you want to hear more about what Taleee is doing, drop me an email as we are expanding. biz <at> taleee <dot> com.

Happy investing and company building.
Steve